3+ day, 7+ min ago   (858+ words) Celebrating 10 years of Andscape The veteran wideout will wear the Baltimore brand’s cleats for his seventh NFL season Cincinnati Bengals wide receiver Tee Higgins is the newest Under Armour athlete. After wearing Nike for the past six NFL seasons, Higgins…...

2+ day, 22+ hour ago   (259+ words) The University of North Carolina at Chapel Hill is putting its name on something stronger than beer and wine this football season. UNC Athletics has teamed up with Cape Fear Distillery to launch the Spirit of Carolina Collection, the school's…...

3+ day, 3+ hour ago   (118+ words) Ten new brands join club’s patch rosters Thirteen health care providers have deals with an NFL team to showcase its logo on a practice jersey this season, according to SBJ’s Jersey and Helmet Sponsor Database, the most of any consumer…...

4+ day, 2+ hour ago   (215+ words) SEC Network is launching its 2026-27 brand campaign, celebrating the year-round passion, traditions and unforgettable moments that make the Southeastern Conference (SEC) unlike any other. Building on the network’s signature ‘We Love It Here’ brand platform, the campaign showcases how SEC…...

4+ day, 9+ hour ago   (1066+ words) The Jeff Wyler Automotive Family has secured a multi-year deal to become corporate sponsors and official jersey patch partners with the University of Cincinnati. The details: A January rule change from the NCAA allows Division I teams to sell ad…...

4+ day, 9+ hour ago   (133+ words) COLLEGE TOWN, FL (WTXL) — Florida State Athletics has entered a four-year partnership with Kin Insurance, placing the brand's logo on uniforms across 17 varsity programs — a first in Seminoles history. WATCH FULL REPORT BELOW: The Kin Insurance logo made its debut…...

4+ day, 19+ hour ago   (1031+ words) Jason Wilson here, bringing you Tuesday’s newsletter. As I watched the entertaining Boise State-Oregon matchup Saturday, I kept thinking about a recent story from my SBJ colleague, Irving Mejia-Hilario. It’s about the Oregon Accelerator, a student-run program that handles NIL…...

5+ day, 2+ hour ago   (789+ words) September 8, 2026Carter FloydKY Social Media Director We would like to thank all who participated in our 2026 KY Fall Campus Tour: Murray State! Below, we have the complete statistical analysis, highlighting the standouts from the weekend!...

6+ day, 1+ hour ago   (165+ words) Alabama head coach Kalen DeBoer eluded to a potential advertisement being placed on the Crimson Tide’s jersey in the near future during Monday’s press conference. DeBoer and the Tide secured a 48-10 win over ECU in the opening game of the…...

1+ week, 23+ hour ago   (105+ words) UK Invests launched in September 2022, and the program has since attracted more than 14,000 participants who have earned over $2.4 million, with $6.2 million held, per the University of Kentucky. The initiative was established in partnership with Fidelity Investments as the official investment…...